The HMMA are the initials for Hollywood Music in Media Awards, a live red-carpet style awards show honoring the music of visual mediums, the music of independent music artists, and the professionals responsible for placing music in visual mediums. The two-hour awards event features live music performances, award presentations, celebrity appearances, a dinner banquet and shot with multiple HD cameras for a post-edited broadcast.
The HMMA was created to equally recognize mainstream and independent music artists worldwide for their original music recordings. Additionally, the HMMA recognizes and honors the work of composers and music supervisors. The HMMA does not select nominees or winners based on record label affiliation, sales, radio play or popularity.
The HMMA Main Awards Event will be held at the Fonda Theater in Hollywood, CA
The HMMA Awards Ceremony will take place in November in Los Angeles
Music artists and artist representatives can submit music for nomination consideration directly through the HMMA web site or through our designated submission partners. All submission instructions are provided on the HMMA Submit Music page. Industry and foundational entities can participate via sponsorship and/or strategic partnerships. Businesses and entrepreneurs wishing to participate can do so via the HMMA Sponsorship Program. We welcome all interested parties to contact our sponsorship team directly.
By just submitting, your music will be heard and evaluated by the industry professionals that make up the HMMA Selections Committee. This means you're already reaching the individuals you may be seeking to hear your music. By receiving a nomination, you and your music will be evaluated by HMMA Advisory Board , Selections Committee, Guild of usic Supervisors and other participating individuals and entities in the music business. The purpose of the HMMA is to connect talented music artists with the top echelon of music supervisors in the music licensing machine of Hollywood.
As a sponsor or partner, your company or foundation will be exposed to a coveted consumer demographic that includes music lovers, industry moguls, celebrities, independent artists and pop culture tastemakers from around the globe. Additionally, the television broadcast will expose your brand to potentially millions of households in the USA and in seventeen countries and US territories. For more info, please contact our Sponsor Team.
There are several unique elements of the HMMA that set it apart from other award shows. Here are just four examples:
1) The HMMA was specifically created to recognize the music of visual mediums and the music of independent music artists around the globe. 2) This is the first music awards show to honor individual excellence for Music Supervision. 3) This is the first and only awards show that recognizes Video Games equally as contemporary visual mediums such as television and film. 4) For the visual medium music categories, both mainstrean and independent music artists are considered equally and not differentiated by record label affiliation, sales, airplay or popularity.
Geographic location makes no difference with regard to where music submissions come from or the evaluations they receive. The HMMA welcomes international submissions. In 2008, artists from around the world attended the event. Nominees and winners included artists from Italy, Germany, Canada, Japan, Australia, Greece, Netherlands, Iceland and beyond. The HMMA has an exclusive partnership with the Renaissance Hollywood Hotel that provides significant discounts for HMMA attendees that stay at the hotel.
The awards event is attended by industry, nominees and music lovers of all kinds. Ticket availability is limited and the show WILL SELL OUT prior to the day of the event so, we highly recommend securing tickets early. The Award show tickets available for purchase are Banquet, VIP and General Admission. Visit the HMMA Tickets page for more info.
Music licensing has become one of the most effective means for artists to promote their music and receive substantial compensation for licensing it, regardless regardless of whether they are signed to a record label or not. With an expanding internet, the decline of record sales, and a major label business model that has become antiquated, music placements in visual mediums have proven effective in establishing and maintaining a career. In fact, placements offer artists a NEW way to break their act. Recognizing this trend, the HMMA and MIMI Conference was created to bring attention to this evolution of the music business and create opportunities for participating music artists.
One of the featured attractions of the HMMA main event are the live performances. There are eight performance slots available. The producers balance the performances to reflect the diversity of the music the HMMA recognizes. A company, business entity or organization sponsors performance slots. The HMMA does not charge or accept money from artists to perform at the main event. If a nominated artist secures a legitimate company sponsor, the HMMA will consider having them perform at the event, if the performance fits the format and quality of the show. The HMMA reserves the right to choose the performing artists regardless of whether a sponsor is involved.
The HMMA Selections Committee is comprised of industry luminaries including music supervisors, licensers, producers, publicists, journalists, artists, managers, publishers and other entertainment professionals. The Selections Committee reviews, evaluates and selects nominees via an internal voting/selection process. Once nominees are selected, the HMMA Advisory Board, Selections Committee and HMMA Producers vote on individual categories. Results are revealed at the HMMA main event and online thereafter. The only exception to this process is the "Best Original Song - Commercial Advertisement" which is done via a public voting portal.